New, flexible business options for you

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New, flexible business options for you

Starting up your own fitness business?

Get our Top 10 Tips to launch your business with confidence!

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Starting up your own fitness business?

Member To Business Owner Program

Looking for a change in career?

Member To Business Owner Program

Becoming a Business Partner

Do you have what it takes?

As a Step into Life Business Partner your success is always going to be a multiple of how much effort you put in, how many hours you devote to building and running your business, how many members you attract and how many weekly sessions you run.

You need to be motivated to succeed and a real self-starter.

We look for people with exceptional communication skills, a real passion for health & fitness and a desire to enrich the lives of others in their community.

You don’t need to be a qualified trainer – we can assist you with attaining the relevant qualifications you will need. However you should be determined to build a profitable business and demonstrate a work ethic that will support your goals.

Your Step into Life venue will be as profitable and successful as you make it!

How Does it Work?

In the early stages of your business you will be working hard to build your group and to create awareness of what you offer to establish your network of contacts. Once you’ve got the foundations in place you will be spending more time actually delivering Outdoor Group Personal Training sessions and enjoying your new life-balance. Assistant trainers can be brought into help you grow your business – the sky’s the limit!

In every suburb there are people waiting for Group Outdoor Personal Training to come to their area. We develop our locations to ensure new business partners are allocated an exclusive territory in a prime visibility area to maximise your exposure in the community.

The way we see it is simple.

The stronger and more successful you become, we become!

You’ll experience a level of support that encourages you through the start-up phase, recognises your achievements after this and acknowledges your ultimate success.

We see ourselves as a team and believe the experience and guidance from other business partners is invaluable. As a result you will have the opportunity to attend regular training, business support meetings, social events and our annual conference with your fellow Step into Life trainers.

There’s no limit to your potential at Step into Life!

What do you get?

Your investment in your Step into Life business provides you with all the fundamental tools you’ll need to build your business, from your exclusive location to extensive training. In addition to the management, coaching and development by your State Support Team, you will also receive:

  •  Suburb and venue location advice
  •  Comprehensive training program including work experience, online training, Business Bootcamp residential training including business management (plan and strategy).
  •  Advertising launch of your business and a comprehensive marketing toolkit for ongoing development
  •  All training venue signage, promotional car wrap and uniform
  •  Exercise equipment to run your sessions
  •  Access to the Step into Life intranet, customer management system and online training
  •  Website listing with location details, social media channels for member engagement
  •  24 weeks of weekly phone-ins with support officer
  •  Ongoing state meetings, new training program roll-out, networking groups, plus phone and email support
  •  Access to 8 Group Outdoor Personal Training programs and over 400 unique training plans
  •  Monthly, quarterly and annual trainer incentive programs
  •  Provision of 30 CEC points towards your Personal Training accreditation

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The Top 10 Most Important Tips for Launching Your Fitness Business

By Larry Cohen

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5 Essential Systems

Training and Support

Receive all the ongoing training and support you will need to operate a successful fitness business. From the initial start-up to daily, weekly and monthly contact from your State Office to online training tools, you will always feel supported, in touch with the network and a part of the team.

Marketing and advertising

At Step into Life we've invested substantially in our brand so you reap the benefits in your venue with access to a range of marketing activities and tools to help you promote your business. Our internal marketing team has set up everything so you have all the capabilities of an advertising agency - without advertising agency costs!

In collaboration with a national marketing calendar of events and promotions, we will also advise you on the best ways to promote your business locally. You don’t have to become an advertising & communications expert or a graphic designer – We’ve already taken care of that for you!

GOPT 400+ Training Plans

Our specially designed Group Outdoor Personal Training plans are unique to our brand, with proven results. The large variety of lesson plans means your clients will always be inspired to keep working with you toward their goals.

Franchisees follow a training periodisation 12 month schedule which ensures your clients stay motivated and engaged with the variety that’s on offer.

I.T. Systems and Tools

Our custom built Client Management System (CMS) enables you to track, engage and provide reports on your database from one secure and easy access online platform. With our own internal IT team, Step into Life continues to invest in our CMS and intranet so as to enhance the client and Franchisee experience with Step into Life.

Your business investment includes specially developed CMS to assist you to manage every aspect of your business. The dash board will provide you with live statistics on how the business is tracking; who has a birthday coming up; who has achieved amazing milestones and much more, including access to online training, invoicing, database management and advertising collateral.


The extensive Step into Life clothing and exercise equipment range provides you with an additional revenue stream. Your clients can conveniently browse and purchase from the online store. Clients enjoy wearing the Step into Life gear as it gives them a sense of belonging to the team.

Opportunities Available

Your own piece of Group Outdoor Personal Training revolution is just a step away...